Black Friday was yesterday, so you know shoppers were quick to jump on all of the deals that were coming to their favorite shopping sites and stores.

Shoppers hit a big record of $10.8 billion for Black Friday This year, as sales were up 8.8% from last year. “Spending on toys was a major driver of online Black Friday sales, according to Adobe, with overall toy sales up 622% compared to an average day earlier this fall. Sales of jewelry were up by 561%, appliances up by 476%, apparel up by 374$ and electronics up 334%” (ABC).

“Other popular items on Black Friday include makeup and skin care sets, LEGO sets, “Wicked” toys, Bluetooth speakers, TVs, patio heaters and air fryers, according to Adobe. Increasingly, online shopping is happening on smaller screens…More than half of all online sales on Black Friday — 57.6% — were on mobile screens, according to Adobe. That’s up from 55.5% last year” (ABC 7).

This follows Thanksgiving which was also a big spending day with shoppers hitting a spending record of $6.1 billion, “up nearly 9% compared to a year ago” (ABC 7).

According to Abobe Analytics, Over $107.3 Billion have been spent in total in November, with almost half of that, $56.1 Billion being spent online.

Discounts seem to be the driving factor, “deep discounts are likely fueling the online spending spree, including discounts on toys of more than 27% off the listed price. Toys have seen a 178% boost in online Black Friday sales so far, compared to an average day in October” (ABC 7).

The shopping frenzy is not over yet, with Cyber Monday, taking center stage on December 2nd. Cyber Monday is best for electronics and accessories, so Best Buy, Apple, Microsoft, Playstation, Xbox, Amazon, Walmart, Target, and many other stores and brands are gearing up for the shopping day.